ADVERTISING

Reach everyone who matters in the Northeast, Mid-Atlantic, and Southeast.

Between Food Trade News, Food World, and foodtradenews.com, we deliver unparalleled access to the leaders and decision-makers shaping the food industry. Our platform is built for influence. 

That means fewer wasted impressions and more meaningful connections with operators actively making buying, merchandising, and strategic decisions. Whether you’re looking to enter new markets or deepen existing relationships, we can position your brand where it will drive real conversations. 

Decision-makers read us religiously.

We’re the first read for many leaders of major companies in every segment of the trade. CEOs, regional VPs, and purchasing executives count on our coverage to stay on top of market trends and changes. Our breaking news alerts, papers and e-letters are must-reads for the industry.

That level of engagement translates into attention you can’t easily replicate elsewhere. Your message appears alongside trusted, must-read content, increasing credibility and recall with a highly attentive audience.

80+ years of credibility and trust.

Since 1945, we’ve been breaking news, analyzing data and trends, and covering the people and personalities of the trade. We are the go-to resource for industry insiders in the Northeast. That legacy carries real weight. In this business, trust isn’t optional. We can help you build it faster.

We get you seen.

Print and online ad campaigns, advertorial features, and commissioned special sections put you in front of the people who make things happen. Our experts and contributors get the right eyeballs on your campaigns.  

We put you in the right context – when and where your audience is most engaged. From high-impact print placements to targeted digital exposure, your campaigns will drive awareness, consideration, and action. That’s visibility that moves business forward.

Let's talk.

Connect with our ad reps for a no-pressure discussion of your business, its place in the trade, and how we can put our deep connections in the industry to work for you.

Kevin Gallagher

Maria Maggio

ADVERTISING GUIDE

Media Kit

The sections below will get you up to speed on everything you need to know about advertising with Food Trade News, Food World, foodtradenews.com, and the Grocery Industry Directory.

COVERAGE AREA

We cover the country's most densely populated region–a $300 billion market.

Food Trade News & Food World periodicals and foodtradenews.com are read in every major headquarters of major retailers and distributors that operate or supply stores in the Northeast, Mid-Atlantic, and the Southeast.

  • Acme Markets, Malvern, PA
  • Allegiance/Foodtown, Iselin, NJ
  • Associated Grocers of New England, Pembroke, NH
  • Associated Supermarket Group, Port Washington, NY
  • Big Y, Springfield, MA
  • BJ’s Wholesale Club, Westborough, MA
  • Bozzuto’s, Cheshire, CT
  • Burris Logistics, Milford, DE
  • C&S Wholesale Grocers, Keene, NH
  • CVS, Woonsocket, RI
  • Dollar Tree, Chesapeake, VA
  • Food Bazaar, Brooklyn, NY
  • Food City, Abingdon, VA
  • Food Lion, Salisbury, NC
  • The Fresh Market, Greensboro, NC
  • General Trading, Carlstadt, NJ
  • Giant Eagle, Pittsburgh, PA
  • Giant Food, Landover, MD
  • The Giant Company, Carlisle, PA
  • Hannaford, Scarborough, ME
  • Harris Teeter, Matthews, NC
  • Imperial Distributors, Worcester, MA
  • Ingles, Asheville NC
  • Key Food, Matawan, NJ
  • King Kullen, Hauppague, NY
  • Krasdale, White Plains, NY
  • Lidl, Arlington, VA
  • Market Basket, Tewksbury, MA
  • MDI, Hickory, NC
  • Northeast Grocers, Schenectady, NY
  • Price Chopper, Schenectady, NY
  • Quick Chek, Whitehouse Station, NJ
  • Redner’s, Reading, PA
  • Rite Aid, Philadelphia, PA
  • Roche Bros., Wellesley, MA
  • Royal Farms, Baltimore, MD
  • Safeway, Malvern, PA
  • Shaw’s/Star Markets, W. Bridgewater, MA
  • Sheetz, Claysburg, PA
  • Shoppers, Bowie, MD
  • ShopRite (Wakefern), Keasbey, NJ
  • Stop & Shop, Quincy, MA
  • Stew Leonard’s, Norwalk, CT
  • Tops Friendly Markets, Williamsville, NY
  • Turkey Hill, Westborough, MA
  • UNFI, Providence, RI
  • Wawa, Wawa, PA
  • Wegmans, Rochester, NY
  • Weis, Sunbury, PA
  • 7-Eleven, Dallas, TX
  • Ahold Delhaize, Amsterdam, The Netherlands
  • Albertsons Companies, Boise, ID
  • Aldi, Batavia, IL
  • Amazon, Seattle, WA
  • Costco, Issaquah, WA
  • Grocery Outlet, Emeryville, CA
  • Kroger, Cincinnati, OH
  • Sam’s Club, Bentonville,AR
  • Save A Lot, St. Ann, MO
  • Sprouts, Phoenix, AZ
  • Target, Minneapolis, MN
  • Trader Joe’s, Monrovia, CA
  • Walmart, Bentonville, AR
  • Walgreens, Deerfield, IL
  • Whole Foods, Austin, TX
EDITORIAL OPPORTUNITIES

Non-traditional ways to tell your story

Feature Stories

Full-length profiles on leading retailers, wholesalers and manufacturers and their leadership teams. We capture their insights and share the story of how they’ve become successful.

Industry executive forums

Interactive roundtable panel featuring industry leaders and their views on important issues facing their companies and the food industry as a whole.

Events & Awards

Photo opportunities highlighting notable achievements of companies based in the Mid-Atlantic, Northeast and Southeast.

Q&A Features

In-depth, one-on-one interviews with some of the industry’s top leaders presented in question-and-answer format.

INDUSTRY-WIDE REACH

Circulation

Category of trade

Circulation within category

Percentage of circulation

Corporate chains: Executives/buyers/store managers

CIRCULATION WITHIN CATEGORY

8,56

PERCENTAGE OF CIRCULATION

30%

Small chains/independent operators

CIRCULATION WITHIN CATEGORY

3,997

PERCENTAGE OF CIRCULATION

14%

Convenience stores

CIRCULATION WITHIN CATEGORY

1,427

PERCENTAGE OF CIRCULATION

5%

Mass merchandisers

CIRCULATION WITHIN CATEGORY

856

PERCENTAGE OF CIRCULATION

3%

Club stores

CIRCULATION WITHIN CATEGORY

571

PERCENTAGE OF CIRCULATION

2%

Wholesalers/distributors

CIRCULATION WITHIN CATEGORY

2,569

PERCENTAGE OF CIRCULATION

9%

Manufacturers/brokers

CIRCULATION WITHIN CATEGORY

9,421

PERCENTAGE OF CIRCULATION

33%

All others

CIRCULATION WITHIN CATEGORY

1,145

PERCENTAGE OF CIRCULATION

4%

Total Food Trade News print circulation

28,551

100%

Category of trade

Circulation within category

Percentage of circulation

Corporate chains: Executives/buyers/store managers

CIRCULATION WITHIN CATEGORY

6,614

PERCENTAGE OF CIRCULATION

29%

Small chains/independent operators

CIRCULATION WITHIN CATEGORY

2,965

PERCENTAGE OF CIRCULATION

13%

Convenience stores

CIRCULATION WITHIN CATEGORY

912

PERCENTAGE OF CIRCULATION

4%

Mass merchandisers

CIRCULATION WITHIN CATEGORY

684

PERCENTAGE OF CIRCULATION

3%

Club stores

CIRCULATION WITHIN CATEGORY

456

PERCENTAGE OF CIRCULATION

2%

Wholesalers/distributors

CIRCULATION WITHIN CATEGORY

2,052

PERCENTAGE OF CIRCULATION

9%

Manufacturers/brokers

CIRCULATION WITHIN CATEGORY

8,211

PERCENTAGE OF CIRCULATION

36%

All others

CIRCULATION WITHIN CATEGORY

916

PERCENTAGE OF CIRCULATION

4%

Total Food Trade News print circulation

22,810

100%

Editorial calendars

Food Trade News is published on the third Monday of the month. Food World is published on the first Monday of the month.

January 19

January 19, 2026

Futurecast 2026

Materials due: January 10

Food Trade News takes a look ahead at the year 2026. Plus: bonus distribution at FMI Midwinter and NGA

February 16

February 16, 2026

Seafood

Materials due: February 7

Food Trade News takes a look at the seafood industry in the retail sector.

March 23

March 23, 2026

Frozen Foods

Materials due: March 13

IRI listings of the fastest-moving frozen food items in the Delaware Valley, Central Pennsylvania, and Metro New York Markets

April 20

April 20, 2026

Health & Wellness/Organic

Materials due: April 10

Food Trade News explores the health & wellness and organic segments in the retail sector, highlighting future trends and showing who’s on the cutting edge.

May 18

May 18, 2026

Dairy-Deli-Bakery

Materials due: May 8

IRI listings of the fastest-moving dairy-deli-bakery items in the Delaware Valley, Central Pennsylvania, and Metro New York markets. Plus: bonus distribution at IDDBA.

June 22

June 22, 2026

Retail Market Study

Materials due: June 12

Food Trade News’ largest and most important issue of the year! The annual market study breaks down sales and market share for retailers from all segments doing business in the Metro New York, Delaware Valley, Central Pennsylvania, ABE, and Northeast Pennsylvania markets.

July 20

July 20, 2026

Specialty Foods

Materials due: July 10

Food Trade News takes a look at the specialty food industry.

August 17

August 17, 2026

Direct Store Delivery/Manufacturer

Materials due: August 7

Food Trade News puts the focus on suppliers in our coverage area. Also includes company listings of the area’s DSD/manufacturers.

September 21

September 21, 2026

Global Flavors/Hispanic Heritage Month

Materials due: September 11

Food Trade News delves into food trends across the world with highlights of Hispanic Heritage Month. 

October 13

October 13, 2026

Produce

Materials due: October 2

Food Trade News explores the produce business and highlights future trends. Plus: bonus distribution at IFPA.

November 16

November 16, 2026

Grocery IRI/Broker Issue

Materials due: November 6

IRI listings of the fastest-moving edible and non-edible grocery items in the Delaware Valley, Central Pennsylvania, and Metro New York markets. Plus: broker listings.

December 21

December 21, 2026

Wholesalers

Materials due: December 11

A study of the wholesalers in the Food Trade News market along with company listings. 

January 12

January 12, 2026

Futurecast 2026

Materials due: January 2

Food World takes a look ahead at the year 2026. Plus: bonus distribution at FMI Midwinter and NGA. 

February 9

February 9, 2026

Seafood

Materials due: January 30

Food World takes a look at the seafood industry.

March 9

March 9, 2026

Frozen Food

Materials due: February 27

IRI listings of the fastest-moving frozen food items in the Baltimore-Washington and Richmond-Norfolk markets.

April 6

April 6, 2026

Health & Wellness/Organic

Materials due: March 24

Food World explores the health & wellness and organic categories in the retail sector, highlighting trends and showing who’s on the cutting edge.

May 4

May 4, 2026

Dairy-Deli-Bakery

Materials due: April 24

IRI listings of the fastest-moving dairy-deli-bakery items in the Baltimore-Washington, Richmond-Norfolk, and Central Pennsylvania markets.

June 15

June 15, 2026

Retail Market Study

Materials due: June 5

Food World’s largest and most important issue of the year! The annual market study breaks down sales and share for retailers from all segments doing business in the Baltimore-Washington, Richmond-Norfolk, and Central Pennsylvania markets.

July 13

July 13, 2026

Specialty Foods

Materials due: July 3

Food World takes a look at the specialty food industry. 

August 10

August 10, 2026

Direct Store Delivery/Manufacturers

Materials due: July 31

Food World puts the focus on suppliers in our coverage area. Also includes company listings of the area’s DSD/Manufacturers.

September 7

September 7, 2026

Global Flavors/Hispanic Heritage Month

Materials due: August 28

Food World delves into food trends across the world with highlights of Hispanic Heritage Month. 

October 5

October 5, 2026

Produce

Materials due: September 25

Food World explores the produce business and highlights future trends. Plus: bonus distribution at IFPA Global Show.

November 2

November 2, 2026

Grocery IRI/Broker Issue

Materials due: October 23

IRI listings of the fastest-moving edible and non-edible grocery items in the Baltimore-Washington and Richmond-Norfolk markets. Plus: broker listings.

December 7

December 7, 2026

Wholesalers

Materials due: November 27

A study of the wholesalers in the Food World markets along with company listings. 

Ad rates + specs: Food Trade News and Food World

Typical space costs

Ad size

1x

3x

6x

9x

12x

Full-page

1X

$3,665.97

3X

$3,550.91

6X

$3,320.91

9X

$2,975.91

12X

$2,960.22

3-column strip

1X

$2,199.58

3X

$2,167.70

6X

$2,115.06

9X

$2,067.24

12X

$2,010.73

Horizontal half page

1X

$1,832.99

3X

$1,806.42

6X

$1,762.5

9X

$1,722.70

12X

 $1,675.61

Insert costs

Single leaf: $3,415.50 (commissionable) Double leaf: $4,680.50 (commissionable). Must have a minimum of 20,000 inserts per paper.

Agency discounts

Agencies receive a 15% discount on gross cost.

Color

$350 extra per page (net).

Closing dates

Materials must be received at least 10 days prior to publication date.

See our editorial calendars above for specific due dates.

Page size

52.5 column inches per page (5 columns x 10.5”).

Column space

1 column inch = 2″x 1″

 

Specs

Digital submissions should be high-resolution PDF files with all fonts and graphics collected/embedded.

No bleeds.

Color is process (CMYK). Ad sizes are described above.

Submissions

Submissions can be sent via email to Maria Maggio at maria@foodtradenews.com.

FTP

FTP (File Transfer Protocol) is available. For further information, contact Maria Maggio at 443-631-0172 or maria@foodtradenews.com.

Display sizes

Ad rates and specs: Grocery Industry Directory

Full page

$2,400

Half page

$1,200

Back cover

$4,000

Inside front or inside back cover

$3,400

Tab positions

$3,000

Color

+ $350

Ad rates and specs: foodtradenews.com

E-mail blasts

$2000/mo. (buyout)

Our newsletters and e-blasts go out multiple times per month with breaking news, industry event photos, and other updates.

Ads are sold on a buyout basis, with one exclusive advertising partner per month.

Welcome mat/popup

$2500/mo. (buyout)

This ad displays to visitors as a popup upon first entry to the website. It will display once per visitor per day.

This ad is sold on a buyout basis with one excusive advertising partner per month.

Home page

$350/week (sold bi-weekly)

Your ad will display in alternating slots at the top of the home page and interspersed with content on the home page.

Taking Stock

$350/week (sold bi-weekly)

Your ad will run with Jeff Metzger’s widely read Taking Stock column.

News stories

$325/week (sold bi-weekly)

Your ad will run with all news stories on foodtradenews.com.

Photo galleries

$325/week (sold bi-weekly)

Your ad will run above photo galleries on foodtradenews.com. These are among the most popular parts of the website and receive regular traffic through our e-mail blasts and social media posts.

Columns

$325/week (sold bi-weekly)

Your ad will run with our regular columns: Legislative Line, Statehouse Update, Terri’s Take, Metro Beat, and Soup to Nutz.

Trade Calendar

$300/week (sold bi-weekly)

Your ad will run with our trade calendar, the authoritative schedule of industry events widely referenced throughout the trade.

Website ad specs

Art for all ad campaigns must be delivered in two sizes:

Desktop: 2910 x 750 pixels
Mobile: 900 x 750 pixels
Providing art at this size will allow us to serve your ad in full resolution on all devices.

Let's talk.

Connect with our ad reps for a no-pressure discussion of your business, its place in the trade, and how we can put our deep connections in the industry to work for you.

Kevin Gallagher

Maria Maggio

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